Sunday, September 12, 2010

Ethical Behavior (Week 2&3)

Customers "customize" their own burritos or tacos. Everything is made in front of them; each customer see and select exactly what goes into their burrito or tacos. All of this is while they watch, not while they wait. If customers want extra cheese, less rice, more meat, all they have to do is ask. Chipotle'll make it perfect for them.

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